Athletic tournaments and workouts are the usual occasions when sportswear is worn. They are made to be both comfortable and agile when conducting physical tasks. Breathable materials used in sports apparel allow perspiration to evaporate faster, keeping the user cool for extended periods. Spandex, calico, polyester, and microfiber are a few of the most often used materials in the construction of these outfits.
According to SPER market research, ‘Women Sports and Swimwear Market Size – By Fibre, By Distribution Channel – Regional Outlook, Competitive Strategies and Segment Forecast to 2033’ state that the Global Women Sports and Swimwear Market is predicted to reach USD 168.83 billion by 2033 with CAGR of 6.69%.
Growing demand for upscale swimwear combined with the expansion of swimming pools, clubs, and other related activities is anticipated to propel market growth. Moreover, sportswear, or active wear, is comfortable and allows for flexibility in movement, which is driving up demand and propelling market expansion throughout the projected period. Moreover, customers are using sportswear and swimwear more frequently due to its many advantages, which include heat resistance, quick drying, static resistance, and others, which is propelling the market expansion. Furthermore, among the youth population worldwide, the internet is a major influencer. Additionally, producers are always attempting to improve the comfort and value-added characteristics of their products, which is anticipated to generate profitable chances for the market in the upcoming years.
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It can be difficult for manufacturers to adapt to the quick shifts in fashion trends and the desire for “fast fashion”. It’s critical to remain current and satisfy customer demands for features and appearance. Product demand for eco-friendly and sustainable goods is rising as environmental challenges become more widely known. Adopting sustainable methods in production, material procurement, and packaging presents hurdles for businesses in the sports and swimwear sectors. It is a never-ending problem to accommodate women’s varied body types. For women of all body shapes to be satisfied, it is imperative to offer inclusive sizing and make sure that sportswear fits properly. Changes in consumer buying habits, economic conditions, and exchange rates can all have an effect on consumers’ purchasing power.
Impact of COVID-19 on Global Women Sports and Swimwear Market
Governments in many nations imposed restrictions or encouraged residents to stay at home as a precaution during the COVID-19 pandemic and lockdown. Worldwide, a number of national, international, and regional sporting events were postponed. Additionally, public spaces and sports training facilities were shut down. As a result, limited manufacturing, disrupted supply chains, and lower demand caused a gap in the market’s garment sales. It is anticipated that the industry will have robust expansion in the following years, given the brief slack in market revenue. Owing to the economic rebound in most emerging economies, the women’s sports and swimwear industry is quickly returning to its pre-COVID levels, with steady growth predicted throughout the course of the forecast period.
Women Sports and Swimwear Market Key Players
Growth is predicted for Asia Pacific. India and China are favourably influencing the market’s expansion. The largest market share was given by Europe. As a result, this area generates the majority of market revenue. North America now has the second-biggest market share and is predicted to expand at a significant CAGR during the course of the forecast. Additionally, some of the market key players are Nike Inc., Adidas AG, Puma SE, Under Armour Inc., New Balance Inc., Lululemon Athletica Inc., Columbia Sportswear Company, Asics Corporation, Fila Korea Corporation and various others.
Global Women Sports and Swimwear Market Segmentation:
By Fibre: Based on the Fibre, Global Women Sports and Swimwear Market is segmented as; Cotton, Polyester, Cellulosic, Nylon.
By Distribution Channel: Based on the Distribution Channel, Global Women Sports and Swimwear Market is segmented as; Offline, Online.
By Region: This research also includes data for North America, Europe, Asia Pacific, Central & South America and Middle East & Africa.
This study also encompasses various drivers and restraining factors of this market for the forecast period. Various growth opportunities are also discussed in the report
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